ABOUT THIS TALK
Kamar Shah (former Global Head of Marketing for Nokia, former Orange – currently self-employed) takes the audience on a journey into the future and see what we as an industry need to do to redefine the consumer experience, looking at the 5 major elements that make mobile content commercially successful. He also takes a look at what the landscape holds with the downturn of consumer demand, technology consolidation and how we as an major can tap into helping brands survive for a bright future.
ABOUT KAMAR SHAH
ABOUT THIS VIDEO
Posted: 9 February 2009
Filmed: 2 February 2009 Location: Amsterdam | 22:20 MOMO #9 Language: English |
