Talks


SAMSUNG SOUL PROMOTION CASE

RALPH COHEN


OTHER TALKS FROM #6

ABOUT THIS TALK

In this 6 minute video Ralph Cohen, CEO of IceMobile, presented a marketing campaign which used mobile video and Dutch social network Hyves to promote the Samsung Soul during Queensday. Ralph plays this video to explain the case. After the video Richard van der Wilk from Starcom, Samsungs’ agency, shared the first results of the campaign.


ABOUT RALPH COHEN


ABOUT THIS VIDEO

Posted: 6 June 2008
Filmed: 2 June 2008

Location: Amsterdam

06:05

MOMO #6

Language: Dutch

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Comment (1)

  1. Ik ben erg benieuwd waarin LiveCastr het verschil maakt met andere partijen als: Qik, Kyte, Flixwagon, ComVu.

    Ralph, kom er maar in!

    grtn van Richard Otto