Talks


REDEFINING THE CONSUMER EXPERIENCE

KAMAR SHAH


OTHER TALKS FROM #9

ABOUT THIS TALK

Kamar Shah (former Global Head of Marketing for Nokia, former Orange – currently self-employed) takes the audience on a journey into the future and see what we as an industry need to do to redefine the consumer experience, looking at the 5 major elements that make mobile content commercially successful. He also takes a look at what the landscape holds with the downturn of consumer demand, technology consolidation and how we as an major can tap into helping brands survive for a bright future.


ABOUT KAMAR SHAH


ABOUT THIS VIDEO

Posted: 9 February 2009
Filmed: 2 February 2009

Location: Amsterdam

22:20

MOMO #9

Language: English

4 votes

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