REALITY IS PLENTY, THANKS.
KEVIN SLAVIN

MOBILES FOR DEVELOPMENT
HAJO VAN BEIJMA

AFRICA IS CALLING
MARIéME JAMME

MOBILE IN DEVELOPING COUNTRIES
MADANMOHAN RAO

STATE OF THE MOBILE WEB
NUNO SITIMA

In short

• Date: Monday, Marc 30th 2009
• Time: 16:00 – 19:00 (excl. ‘borrel’, doors open 15:00)
• Location: Rode Hoed (Keizergracht 102, Amsterdam – Map | Route)

Line-up

• Dirk Groten – Loyalty (LinkedIn, Company, Twitter)
• Ron Verweij – Mobile Boarding Pass (LinkedIn, Company
• Thomas Engel – Snowboard and Mobile (LinkedIn, Company)
• Christine Karman – Mobile -15y +15y (LinkedIn, Company, Blog, Twitter)
• Iskander Smit – Exploding Websites (LinkedIn, Company, Blog, Twitter)
• Peter Luit (LinkedIn, Blog, Twitter) & Johan Hagenbeuk (LinkedIn, Company) – eBooks
• Gerd Leonhard – The Future of Mobile Media & Content (LinkedIn, Website, Twitter)

Do you want to attend?
Unfortunately it is no longer possible to RSVP for this event. In case you feel lucky, try the wait list feature at Meetup. You’ll be notified when seats become available.

Not able to come?
In case you RSVPed but forgot about that one appointment, or decided to take a last minute holiday instead? No problem, but please make sure to give back your seat to the community!

Parking
You can’t park at the Rode Hoed, but there are two parking garages are within walking distance: De Kolk (Nieuwezijds Voorburgwal) and the ANWB Parking garage (Central Station) are nearest. The route to the venue is drawn on this map.

Mobile Monday would not be possible without the help of our founding partner Vodafone, our supporters CM and NedStat. Thanks for making this event possible!

Date: Monday, March 30th, 2009
Time: 16:00 – 19:00 (ex ‘borrel’) – 15:00 doors open
Location: Rode Hoed (Keizersgracht 102 Amsterdam, The Netherlands – map)

Please RSVP via Meetup

PROGRAM
16.00 Opening

16.10 NOS – Roeland Stekelenburg (Dutch)
16.25 NU.nl – Erik Rovers (Dutch)
16.40 Telegraaf – Patrick Loppé (Dutch)

16.55 break

17.25 Panel discussion – NOS, NU.nl, Telegraaf (Dutch)
17.50 KPN – Ralph Thoen (Dutch)
18.10 NRK – Gunnar Garfors (English)

18.30 Closing talk

ABOUT THE SPEAKERS
Roeland Stekelenburg (LinkedIn) – NOS
Roeland Stekelenburg is Head of the New Media department at NOS. He searches for innovative ways to use media in new conceptual ways, forms, distribution methods, new markets, and new audiences, but not the technical innovation. The NOS mobile application, which was released this summer, is an example of such innovation.

Roeland had various functions in journalism before joining NOS. He holds a Master of Arts Degree in Communication Science from the University of Amsterdam.

Erik Rovers (LinkedIn) – Ilse Media
Erik Rovers is responsible for Business Development Mobile at Ilse Media. He has a portfolio of mobile websites including NU.nl, Startpagina.mobi, Kieskeurig and web-log.mobi.

Erik has a Master of Science Degree in Business Studies from the University of Groningen and has always worked in the telecommunications sector since 2000.

Patrick Loppé (LinkedIn) – De Telegraaf
Patrick Loppé is Channel Manager DFT.nl & Mobiel at De Telegraaf. This April De Telegraaf launched their renewed mobile website. During the first half year De Telegraaf experienced a significant increase in the volume of unique visitors per month and a doubling amount of pageviews. During his talk he will share some of the learnings van De Telegraaf.

Gunnar Garfors (LinkedIn) – NRK
Gunnar Garfors is the Director of Development in NRK’s Division of Developments. He has been overseeing the development of various mobile services, including mobile TV and MMS videos on TV, both of which Norwegian Broadcasting Corporation was first in Europe to launch.

Garfors has held a number of presentations around the world on NRK’s leading position on mobile services. He is originally a journalist, holding a Bachelor’s Degree in Broadcasting from Falmouth College of Arts in the UK and a Master of Management from BI, Norwegian School of Management. The 30-year-old has been working in various media houses before joining NRK in 2000.

Keep an eye on this post for updates as we await the final speaker confirmations.

IMPORTANT – Make sure you arrive early! The venue will be packed, so make sure you arrive early to avoid a long wait for the registration desk. Doors will be open from 15:00h – we are looking forward to welcome you!

When: September 29th, 2008.
Time: 16:00-18:30 – speakers (doors open at 15:00)
Where: Pakhuis de Zwijger (Piet Heinkade 179, Amsterdam – route)

This event wouldn’t be possible without the help from the NOS, SPRXmobile and 31Volts.

The photos of Mobile Monday #7 are online! Check out the selected images in the slideshow, or visit the extended Flickr set with more images. Photos were kindly provided by Ralph Lemarechal (above) and Marco Ophof (below).

Rachel’s passion for people, design, and the belief that people can use technology to improve their lives has been the driving force of her career for the last ten years. At Adaptive Path, Rachel applies her unique empathic perspective to the design process, enabling innovative solutions that have a positive impact on people’s lives. Currently Rachel blogs her ideas about mobile design by posting sketches, drawings, and prototype ideas for 90 consecutive days (read her blog: 90 Mobiles in 90 Days).

Prior to joining Adaptive Path, Rachel worked within Yahoo!’s mobile group, employing user-centered methods to inform the design and strategy of Yahoo!’s mobile products. Much of her work-to-date has focused on improving the experience of accessing internet content on a mobile device.

Rachel’s innate sensitivity to people and culture have proven powerful skills in the field, enabling her to successfully lead research studies on mobile phone usage in the US, Europe, and Asia. She writes and speaks frequently on the topic of mobile research and design and was recently a featured author in Mobile Persuasion: 20 Perspectives on the Future of Behavioral Change, edited by BJ Fogg and Dean Eckles.

Rachel received a Masters Degree in Design Planning from the Institute of Design in Chicago. Her clients and previous employers have included IDEO, Microsoft, Yahoo! Mobile, Nokia, General Motors, and Kaiser Permanente.

Specialties:
user research, interaction design and design strategy

Find information about Rachel Hinman on the web:
- Her LinkedIn profile
- Her company Adaptive Path
- Her blog 90 Mobiles in 90 Days
- Her personal website

What to expect from the event? First of all we are constantly striving to improve our events. As a result, we’ve got a few new tricks up our sleeve for the format and setup of the next MoMo event. We won’t spoil the fun by giving too much away, but this change means that we will only have 300 places available during MoMo #7. During the event we will discuss topics like business models, analytics, and user experience and usability. At this moment we are waiting for the last confirmations. Stay tuned for further updates on the program in the time to come. At this moment we have received confirmations from:

• Skoeps video presentation/contribution
  Skoeps.nl launched in 2006. The concept was to enable everybody with a mobile phone to report news on the spot and send it in to their website. Skoeps shared profit made form good content with the reporters and resold the photos and videos to other media. The company was discontinued last May 2008.
  - Edwin Tromp (See Emerce No.78 for an interview). Previously worked at Lostboys, Talpa Digital, and DAG.
  - Mark Giesbers (LinkedIn) – UPC Nederland and lectures at MBA Crossmedia. Previously worked at Telfort, Vodafone, Talpa Digital & New Business, and TBWA\.
• Rachel Hinman video presentation/contribution (LinkedIn) – Adaptive Path, blog, and personal website
• Rudy de Waele (LinkedIn) – Dotopen, blog
• Ajit Jaokar (LinkedIn) – Futuretext, blog, and
  lectures a class on Web 2.0 and User generated content at Oxford University
• Yme Bosma (LinkedIn) – Hyves, blog, and personal website

Make sure you have a seat during the next event: RSVP via Meetup. Remember: because of the different setup we’ll have less seats available. Don’t risk being late, RSVP now!

Keep an eye on this blog for updates on the line-up and program. See you September first!

Mobile Monday wouldn’t be possible without the help of Vodafone, WebAds, Mobillion, NedStat, SPRXmobile, and 31Volts. Thanks for making this event possible!

Date: September 1st 2008
Time: 15:00 – 19:00 (ex ‘borrel’)
Location: Rode Hoed (Keizersgracht 102 Amsterdam, The Netherlands)

RSVP here via Meetup